What is retargeting in digital marketing?

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Shalini

Retargeting, also called remarketing, is an online advertising method of reaching out to previous visitors of your website or app, often by displaying ads or sending emails. Retargeting offers an opportunity to recapture potential leads or customers if they left your site without converting or meeting...
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Retargeting, also called remarketing, isan online advertising method of reaching out to previous visitors of your website or app, often by displaying ads or sending emails. Retargeting offers an opportunity to recapture potential leads or customers if they left your site without converting or meeting a marketing goal. read less
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