Learn Search Engine Marketing (SEM) Training from the Best Tutors

  • Affordable fees
  • 1-1 or Group class
  • Flexible Timings
  • Verified Tutors

What Is Pay Per Click?

Chetan Singh
14/03/2018 0 0

By now even people who don’t have and use computers have heard of pay per click. However; relatively few of the people out there who have heard of pay per click advertising understand fully what it is. So how can it benefit your business and is it even applicable to your particular business genre? Also what about costs? How does it stack up cost-wise when compared to other standard forms of advertising?

  • Why Is it Called Pay Per Click?

The name pay per click is used because that is basically how it works. That is that you pay a set amount of money every time a person clicks on an advertised add that takes them directly to your site. The exact amount you end up paying is contingent on several factors and that’s where pay per click can get confusing and costly unless you are aware.

  • Google and Pay Per Click – The Dominance Factor

Right now the most influential, recognizable names in pay per click advertising are Yahoo, MSN and Google. So which one is the most popular out of the these three? That, of course, would be Google, due to the fact that they have the top-ranked search engine on the Internet. In fact, Google almost dominates pay per click completely.

  • So Just How Simple Is It To Get Started With Pay Per Click?

On the surface pay per click is very uncomplicated. You simply contact and sign on with the pay per click service that you have chosen. The next step will be to set up your particular adds, decide the maximum amount of money that you’re willing to pay per click and that’s about it. However; as simple as this sounds, just like so many other aspects of business, the devil is in the details.

  • It Pays To Do Some Contract Terms Research

You simply must research carefully the contract terms of each pay per click service prior to choosing any one of them. As an example, while Google will bill you by the click after they have been done and the people visited your site, other services will demand that you pay for a certain amount up front. On the other hand, Google does have an initial set up fee that these other pay ahead of time pay per click services don’t.

  • Don’t Get Stuck Paying For Useless Clicks

It goes much deeper than that too because there are also geographical considerations that may have to be taken into account as well for instance. What this means is that if you’re marketing something that targets certain geographical areas, you don’t want to have to be stuck paying for useless clicks from outside those areas.

  • Tens Cents Per Click Adds Up To Dollars Quickly

The fact is that ten cents a click may seem inexpensive on the surface but ten cents, when multiplied by a larger integer, can add up to big dollars. So all things considered, it really does pay to take the time to learn as much as you can about pay per click advertising before you jump in head first.

0 Dislike
Follow 2

Please Enter a comment


Other Lessons for You

How do I improved our business using SEO trends?
Improved our business using SEO When you start a business, first of all you need a website to enhance your detail. SEO plays important role for growing any kind of business through website. SEO helps...

Google Ads (AdWords) Eye Alarm: Stop wasting money every day!
Last year I got a chance to work with an eCommerce company. Their main focus was to sell firecrackers online for special occasions. To drive the traffic beside social media traffic, their main goal...

Tips And Tricks To Become a Good Digital Marketer : HR Remedy India 7774018435
33 Social Media and Digital Marketing Tips (and 8 Killer Quotes) 1. Build credibility before you sell via social media2. Allow open (but governed) access for employees to Twitter and blogging3. Broadcast...

Methods of link building to boost site SEO (Digital Marketing)
Directory Submission Business Listing Sites Social Bookmarking Press Releases Classified Submission Guest Blogging Forum Posting QA (Question & Answer) Sites Blog Commenting

Aura Academy

0 0

Need Help Learning Google AdWords Or Google Analytics?
Google AdWords or Google Analytics training is suited for individuals who are interested in gaining in-depth knowledge in paid search engine marketing practices. This training course provides a detailed...

Looking for Search Engine Marketing (SEM) Training Classes?

The best tutors for Search Engine Marketing (SEM) Training Classes are on UrbanPro

  • Select the best Tutor
  • Book & Attend a Free Demo
  • Pay and start Learning

Learn Search Engine Marketing (SEM) Training with the Best Tutors

The best Tutors for Search Engine Marketing (SEM) Training Classes are on UrbanPro

Book a Free Demo

This website uses cookies

We use cookies to improve user experience. Choose what cookies you allow us to use. You can read more about our Cookie Policy in our Privacy Policy

Accept All
Decline All

UrbanPro.com is India's largest network of most trusted tutors and institutes. Over 55 lakh students rely on UrbanPro.com, to fulfill their learning requirements across 1,000+ categories. Using UrbanPro.com, parents, and students can compare multiple Tutors and Institutes and choose the one that best suits their requirements. More than 7.5 lakh verified Tutors and Institutes are helping millions of students every day and growing their tutoring business on UrbanPro.com. Whether you are looking for a tutor to learn mathematics, a German language trainer to brush up your German language skills or an institute to upgrade your IT skills, we have got the best selection of Tutors and Training Institutes for you. Read more