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Digital Marketing Training by Pradeep Kumar Maharana

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Digital Marketing Training by Pradeep Kumar Maharana

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Sat, 28 Mar

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Digital Marketing Training by Pradeep Kumar Maharana

LIVE

Sat, 28 Mar

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Course offered by Pradeep Kumar Maharana

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This Digital Marketing class is designed for students, working professionals, entrepreneurs, freelancers, and anyone who wants to build a strong career in the digital space. Whether you are a beginner exploring online marketing for the first time or someone looking to upgrade your skills, this class offers a complete foundation to help you succeed.

In this class, students will learn the core principles of digital marketing, including SEO (Search Engine Optimization), social media marketing, Google Ads, content marketing, email marketing, analytics, branding, and lead generation strategies. They will also understand how to create effective ad campaigns, analyze performance metrics, build engaging content, understand customer psychology, and apply real-time techniques used in the industry. Practical assignments, case studies, and hands-on tools will help students gain confidence and job-ready skills.

Students are encouraged to bring a laptop, notebook, and a stable internet connection (for online classes). No prior technical knowledge is required—just curiosity, dedication, and a willingness to learn. By the end of the course, students will be fully equipped to manage digital campaigns, work with clients, or even start their own online brand.

About the Trainer

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Pradeep Kumar Maharana

Bachelor of Technology (B.Tech.) from BPUT in 2012

3 Years of Experience

Myself Pradeep Kumar Maharana working as Digital marketing Strategist. I got hands on experience in Digital Marketing strategy building (SEO/SEM, SMM, CRO, PPC), Marketing Automation, Go to market plan, Product marketing strategy, Affiliates, Email Marketing, Analytics, Social Media Planning, Brand/Reputation Management

Digital Marketing Responsibility -
. Create overall marketing strategy
. Competitor analysis and research
. Marketing automation strategy implementation
. Search on target market and market fit
. Build brand and reputation management strategy
. SEO analysis & research for client/competitor websites
• Marketing activity planning/ implementation plan
• Content Strategy/Planning/Assignment
• Monthly/Quarterly Marketing Report generation
• Marketing training for fresher/junior members
• Recommendations for Technology Team/Content Team
• Web Analytics analysis & Recommendations

Product Marketing Responsibility -
- Go to Market plan and marketing Plan.
- Product Marketing strategy
- Product and Market research
- Creating Plan for website/product release.
- Creating Mockups for Website and Product Landing Page.
- Planning for website structure.
- Creating story and backlogs for Product and website
- Creating Sprint plan for the Product release.
- Managing Product release meeting and coordinate with teams to meet the ETA.

Additional marketing Activities:
• Marketing automation and tracking (website lead funnel optimization)
• Market analysis and Competitor analysis.
• SEO for dynamic & multilingual Website.
• Email campaign management (mailchimp, madmimi etc.)
• Social Media Optimization - Facebook page, Twitter, Google +, LinkedIn, Stumble upon Promotion.
• Google Analytics, Webmaster Tools Setup & Tracking.
• Google Adword Campaign Management, PPC and CPC & CTR optimization.
• Brand Promotion, Reputation Management.
• Google Adsense management, Ad Placement Optimization & Marketing.

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