UrbanPro
true

Take MBA Entrance Coaching from the Best Tutors

  • Affordable fees
  • 1-1 or Group class
  • Flexible Timings
  • Verified Tutors

Career In Merchandising

FDDI
19/12/2017 0 0

Career in Merchandising: “The decisions that a merchandiser makes are crucial to the success of the business.”

What is merchandising?

A merchandiser decides which stock to allocate to which stores and in what quantity. For example, a large store based in Delhi may sell more dresses than a smaller store based in Lucknow. As such, the merchandiser responsible for dresses (or perhaps for clothing in a supermarket) has to decide how many dresses or how many different lines of dresses each store needs. If the merchandiser were to give the smaller store the same amount of stock as the larger store then they may run the risk of not being able to sell it all. This could mean having to pay for the stock to be stored in warehouses. Or it could mean having to sell off the stock at a reduced price in order to get rid of it. Alternatively, if the merchandiser underestimated the amount of stock the larger store would get through it could cause a demand problem.

Customers might not be able to get the product they want and so may turn to a different retailer. The decisions that a merchandiser makes are therefore crucial to the success of the business; if they get it wrong, there could be considerable financial implications.

Merchandisers work closely with buyers to identify any upcoming trends that they need to satisfy. Buyers choose which products the retailer should sell and the merchandisers decide how much of each product to buy and where the stock should be allocated. In order to make these decisions, merchandisers constantly review sales history and monitor how well different products are performing; this helps them to identify which products need restocking and which ones aren’t selling as well as expected. They need to understand customer trends and consider factors such as how variations in footfall and demographic will affect the type and amount of stock required in different stores. The main priority of a merchandiser is to make sure that the departments or stores for which they are responsible meet their sales targets and ensure a healthy profit margin. If margins are below expectations, they will need to analyse the reasons behind this and alert management to the problem.

Courses for above career:

MBA in Retail & fashion merchandise (2 years)

0 Dislike
Follow 4

Please Enter a comment

Submit

Other Lessons for You

GST By CA Prashanth Reddy
GST on services fixed; Ola, Uber rides and flights to be cheaper, education and health exempt. The GST Council on Friday finalised tax rates for services under the Goods and Service Tax (GST) regime,...
F

What NOT to do while solving a Reading Comprehension passage?
The SEVEN things that you should be careful NOT to do while solving RCs: 1. Do NOT try to retain every detail or information given in the passage. 2. Do NOT re-read or read backwards( regressive reading)...

STRATEGIES FOR LEARNING
Creating a Study Plan Taking Study Breaks Building Their Own Study Notes Asking Questions Enhancing their Learning based on Mistakes Practicing Under Test Conditions Applying Learning to Real-life By...

Proposed 18% GST Rate To Not Impact Home Prices.
While a final decision on the rates is yet to be taken, the rating agency said the final rates to be notified would be the key determinant of the impact of GST on the sector New Delhi: The proposed...
F

GST Updates.
GST Updates: 1) PAN is mandatory for taking registration under GST. PAN will be validated by CBDT. After successful validation, registration will be granted. 2) If a person has a SEZ unit, then he is...
F
X

Looking for MBA Entrance Coaching Classes?

The best tutors for MBA Entrance Coaching Classes are on UrbanPro

  • Select the best Tutor
  • Book & Attend a Free Demo
  • Pay and start Learning

Take MBA Entrance Coaching with the Best Tutors

The best Tutors for MBA Entrance Coaching Classes are on UrbanPro

This website uses cookies

We use cookies to improve user experience. Choose what cookies you allow us to use. You can read more about our Cookie Policy in our Privacy Policy

Accept All
Decline All

UrbanPro.com is India's largest network of most trusted tutors and institutes. Over 55 lakh students rely on UrbanPro.com, to fulfill their learning requirements across 1,000+ categories. Using UrbanPro.com, parents, and students can compare multiple Tutors and Institutes and choose the one that best suits their requirements. More than 7.5 lakh verified Tutors and Institutes are helping millions of students every day and growing their tutoring business on UrbanPro.com. Whether you are looking for a tutor to learn mathematics, a German language trainer to brush up your German language skills or an institute to upgrade your IT skills, we have got the best selection of Tutors and Training Institutes for you. Read more