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What is AI's effect on digital marketing?

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AI enhances digital marketing by automating tasks, personalizing customer experiences, and optimizing campaigns through data-driven insights.
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Online Mathematics tutor with 6 years experience(Online Classes for 10th to 12th)

Artificial intelligence (AI) in marketing is the process of leveraging AI methods and tools such as data models, algorithms and machine learning to produce customer insights that marketers can use to optimize spending, customize content and personalize the customer journey.
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