SEO is the practice of helping your website appear at the top of Google search so that right people can find your business. Strong SEO drives free, steady traffic, boosts credibility, and directly supports business growth. 

Every month, about 488 entry-level SEO jobs appear on Indeed and 645 on LinkedIn, while Upwork hosts over 6,800 freelance SEO projects—plus you can launch your own freelance career on Upwork, Freelancer or Fiverr.

Who should attend?

1. Total beginners with zero experience in digital marketing or IT

2. Career changers exploring digital marketing or site-management roles

3. Aspiring freelancers who want to offer SEO services online

4. Small business owners aiming to boost their site’s visibility

What you’ll learn

1. How to do Competitor Research
2. Keyword research basics: uncover the phrases your audience actually types. With professional tools like Ubersuggest, SEMRush, Google Keyword Planner & More.

3. On-page SEO: craft titles, headings and content that search engines reward. With Professional tools like Screaming frog, Google Page Speed insights, Ubersuggest, AHref & More.

4. Off-page SEO: earn ethical backlinks and use social mentions to strengthen your site. 

5. Technical essentials: speed up your pages, ensure mobile-friendliness and clean URLs

6. Performance tracking: master Google Analytics and Search Console to measure your progress

7. Advanced SEO startegies using AI platforms like Chat GPT, TOME AI & Peplexity.