Digital Marketing Demo class for beginners and intermediary to understand what will be in future for digital marketing and branding/marketing.
Why media planning and how brands are made will be demonstrated in the demo class! Register NOW!
Below is the tentative schedule/topics we shall cover in 3 months:
Module 1
- User research: Primary & secondary tools
- Perpetual mapping: Understanding competition & audience
- Tools: GWI & Similar web
- Brand Building & marketing strategy
- Assignment
Module 2
- Digital marketing channels & metrics plus case study
- SEM planning & optimization- plus case study
- Assignment
- Social media planning & strategy- plus case study
- Assignment
- Display advertising- plus case study
- Assignment
Module 3
- User nurturing plus funnel approach+ Remarketing – Assignment
- Email marketing
- SEO & ORM
- Web analytics & app analytics
Module 4
- Integrated media planning plus budget allocation
- Content marketing & branded content
- Tools: Hubspot & Google Analytics
- Assignment & case study of integrated brands
Module 5
- Career in media planning- agency, brand & publisher
- Portfolio building
- LinkedIn profile & networking
- Assignment & case study/internship
Enroll NOW! 20% off on classes.
Limited Offer Only till 31st March!