This 3-hour Digital Marketing Practical Workshop is designed for beginners, students, freshers, working professionals, freelancers, and business owners who want to understand the fundamentals of Digital Marketing in a short and practical session.
In this workshop, you will learn how businesses use digital platforms to reach the right audience, build brand awareness, generate quality leads, increase customer engagement, and drive sales. The session focuses on practical learning with real-world examples, live demonstrations, and easy-to-understand explanations rather than only theory.
Topics covered:
- Digital Marketing fundamentals
- Digital Marketing channels and customer journey
- SEO basics and keyword research
- Google Ads / PPC fundamentals
- Meta Ads – Facebook & Instagram
- Social Media Marketing
- Lead Generation
- Understanding CTR, CPC, CPL, CPA and ROI
- Basic campaign planning and performance measurement
The workshop is suitable for anyone who wants to start a career in Digital Marketing, promote their own business, or understand how online advertising works.
Duration: 3 Hours | Online & Offline | English & Tamil | Practical Training