Ratan Kumar

RATANKUMAR S. SINGH
Digital Marketing & Marketing Operations Leader
Brand Strategy | Performance Marketing | E-commerce | Programmatic | Marketing Transformation.

PROFESSIONAL SUMMARY
Strategic Digital Marketing and Marketing Operations leader with 18+ years of experience driving brand growth, customer acquisition, performance marketing, digital transformation, and omnichannel marketing initiatives across Media, FMCG, Consumer Products, Travel, Gaming, Education, Finance, Hospitality, and Technology sectors.
Proven expertise in developing and executing digital-first marketing strategies, leading large-scale media investments, optimizing consumer journeys, enhancing customer engagement, and delivering measurable business growth through content marketing, performance marketing, influencer programs, CRM, marketing automation, and data-driven decision-making.
Extensive experience leading high-performing teams of 100+ professionals across paid media, programmatic advertising, CRM, analytics, marketing operations, customer acquisition, and lifecycle marketing. Strong track record of partnering with senior business leaders to align brand goals, commercial objectives, and digital innovation initiatives.
Recognized for building scalable digital marketing frameworks, driving operational excellence, implementing AI-powered marketing strategies, and maximizing ROI across digital channels while maintaining strong governance, measurement rigor, and stakeholder alignment.