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SEO Certification Course

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Vishnunagar, Kalyan

Course ID: 371421

Vishnunagar, Kalyan

Students Interested 0 (Seats Left 0)

₹ 10,000

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About the Course

SEO Course
Introduction of Digital Marketing
What is Digital Marketing?
Digital Marketing Techniques
Jobs & Growth Opportunities in Digital Marketing and SEO
Introduction of SEO
ü What is SEO & its importance
ü How do bots discover a new website?
ü How to submit a website to Google Search Console
Organic Search vs. Paid Search Results
Search Result (Search Snippet)
What is On-page SEO (Content, Architecture, HTML)?
What is Off-page SEO/Link Building (Social, Content-based)
Keyword Research
Finding Seed Keywords: Mind Map for Keyword Research
Keyword Research Process
Google Keyword Planner Tool
On-Page SEO
HTML Basics
Web Page Basics: What is HTML
HTML Tags for SEO: Title, H1, META Tags, IMG alt
SEO Audits
What are SEO Audits?
Different Types of SEO Audits
Complete SEO Audit with Checklist – Screaming Frog SEO Spider, SEMRush Backlink Audit, Page
Speed Audit with GTMetrix / Google Pagespeed Insights, Mobile Site Audit
Google Search Console
Competitor Analysis
Algorithm Updates
History of Google Algorithms
Panda, Penguin, Pigeon, Google Core updates
On-page SEO Elements
Crawling: XML, HTML Sitemaps, Robots.txt
Content Clusters (Creating SEO-based content)
Negative on-page to avoid
Technical SEO
URL Architecture
Page Speed Analysis (GTMetrix / Google Page Speed Insights)
301 Redirects
Mobile SEO
Mobile Websites: Responsive, Dynamic
Optimizing for Voice Search
Schema markup
What is Schema & Why is it relevant to SEO.
Schema Types – Micro, JSON-LD
Common JSON Schema Tags – Organisation, Website, Blog Posting LocalBusiness
How Schema shows up in SERPs
Off-page SEO
Link Building
What is Link Building
Link Building Tactics
Manual Link Building Process
Link Building Metrics
Off Page Activities
Article Title Research
Article Sharing/Press Release Submission
Social Networking /Social Bookmarking
High PR Listing
Blog Updating
Document Sharing
YouTube Video Optimization
Social SEO
YouTube Video SEO
Slideshare, Scribd and other Social Channels for SEO
Local SEO
What is Local SEO
Google My Business,
Local Pages on your website
Local Listings
Measurement with Google Analytics
Basics of Google Analytics
SEO Metrics to Measure – On-page and Off-page, Technical
SEO Reporting (Google Analytics)

Date and Time

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About the Trainer

Yogita Shinde picture

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0 Students

1 Courses

Yogita Shinde


9 Years of Experience

I have 10 Years of Experience in the Digital Marketing Industry.


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Yogita Shinde picture

Yogita Shinde

No Reviews Yet

Students Interested 0 (Seats Left 0)

₹ 10,000

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