HC Mathur Lane, Delhi 
Identity
I drive data-driven digital marketing initiatives for technology-focused clients, with a strong emphasis on SEO strategy, keyword research, and content optimisation to increase online visibility and qualified traffic.
• Developed and executed SEO strategies aligned with business and product goals, resulting in consistent growth in organic traffic and search engine rankings
• Conducted in-depth keyword research and competitive analysis using SEMrush, identifying high-intent opportunities to support content and demand-generation efforts
• Optimized on-page and technical SEO elements to improve search performance, user experience, and content discoverability
• Leveraged Google Analytics to track performance, analyze user behavior, and translate insights into actionable optimizations
• Collaborated with cross-functional teams to ensure content and campaigns supported broader brand awareness and engagement objectives
Certified
