Overview of Digital Marketing
ï?¬ What is marketing and ï? digital marketing?ï?Â
ï?¬ Understanding Marketing and Digital Marketing Process?ï?Â
Website Creation
ï? ï?¬ Understanding about Internet , websites ,ï?Â
ï? ï?¬ Planning of a website Statics, Dynamics (Informative & Ecommerce)ï?Â
ï? ï?¬ HTML Basicï?Â
ï? ï?¬ About CMS and creating website in Wordpressï?Â
ï? ï?¬ Domain Bookingï?Â
ï? ï?¬ Server & Hostingï?Â
ï?¬ One Live Projectï?Â
Search Engine Optimization
ï? ï?¬ What is SEO?ï?Â
ï?¬ What are search engines and
their functions ?ï?Â
ï? ï?¬ Understanding traffic , keywords etc .ï?Â
ï?¬ On page optimizationï?Â
ï?Â
ï? ï?? Site Analysisï?Â
ï? ï?? Keyword Research With Google Keyword Plannerï?Â
ï? ï?? Keyword Planningï?Â
ï? ï?? Domainï?Â
ï? ï?? URL Structureï?Â
ï? ï?? Title Tagï?Â
ï? ï?? Meta Tagï?Â
ï? ï?? Google Analytics (Code Generation)ï?Â
ï? ï?? Canonical Tagï?Â
ï? ï?? H1 Tagï?Â
ï? ï?? Image Optimization (Alt Tag)
Anchor Tagï?Â
ï? ï?? Content Optimizationï?Â
ï? ï?? Sitemap Creation & Submission (html and xml)ï?Â
ï? ï?? Robots.txtï?Â
ï? ï?? Custom 404ï?Â
ï? ï?? 301 Redirectï?Â
ï? ï?? .htaccessï?Â
ï?¬ Off page optimizationï?Â
ï?Â
ï? ï?? What is Off page SEO?ï?Â
ï?? Why Off page is Important
What ï? are Backlinks?ï?Â
ï? ï?? Backlinks Creation Methodsï?Â
ï? ï?? Difference Between Do Follow and No Follow Backlinksï?Â
ï? ï?? What is Google Page Rankï?Â
ï? ï?? How to Increase Google Page Rankï?Â
ï? ï?? Web Directory Submissionsï?Â
ï? ï?? Social Bookmarkingï?Â
ï? ï?? Article Writing & Submissionï?Â
ï? ï?? Press Release Writing & Submissionï?Â
ï? ï?? Comment Bloggingï?Â
ï? ï?? Classifieds Postingï?Â
ï? ï?? Forum Postingï?Â
ï? ï?? Link Exchange (One way, two way and three way)ï?Â
ï? ï?? Search Engine Submissionsï?Â
ï? ï?? RSS Feeds