Rohit Ranjan

Versatile professional with nearly 18 years of experience in Sales &
marketing, Business Development, Enterprise Business, Retail,
Acquisition, Brand (ATL/ BTL), Customer Service, Team Training &
Development and so on
Developed the strategy & plans for organization’s business operations;
conceptualized & developed new business strategies which led to an
increase in turnover & profitability of the organization
Expertise in Direct & Channel Sales and P&L Management across diverse
portfolios with positioning in a wide range of market segments
Drove GT & MT business involving sales forecast, planning of schemes,
monitoring stocks level at depots and distributors, motivating the sales
team to achieve primary and secondary sales and distribution targets
Experienced in delivering results through growth strategies, market
creation and expansion, diverse digital & traditional GTM strategies
straddling product and service-based models
Leveraged analytical skills in investment estimation, risk assessment,
projecting P&L and cash flow of business over long-term, deriving returns
under various financing options thereby leading to high ROI



Academic Details
2020: Digital Marketing and Social Media
Strategy from IIM Raipur