About the Course
The Indian medical tourism industry is currently in its early growth stage and India’s share in the global medical tourism industry will reach around 3% by the end of 2013.As per the report, India has the highest potential in medical tourism in the world. Factors such as low cost, scale and range of treatments differentiate it from other medical tourism destinations. Moreover, growth in India’s medical tourism market will be a boon for several associated industries, including the hospital industry, the medical equipment industry, and the pharmaceutical industry. The study shows that CAGR (compound annual growth rates) in revenue in 2011-13 will be 26%. In terms of medical tourists, the number would touch 1.3 million by 2013 at a CAGR of 19%. (RNCOS Report) The Deloitte report says that Indian medical tourism sector is expected to grow 30% annually up to 2015.
Topics CoveredModule 1
Introduction to Medical Tourism
History of Medical Tourism
Medical Tourism Destinations
Travel Retailing and Logistics
Marketing Concepts and Strategies
Hospitality and Hotel Industry
Spa and Wellness Tourism
Alternative Medicine and Medical Tourism
Medical Tourism in Kerala
Impact of Medical Tourism on Public Health
Medical Tourism-Ethical, Legal and Social Concerns
Medical Tourism-Issues & Challenges
Quality Standards in Medical Tourism
Medical Tourism-The Future of Health Services
Who should attendAny graduate from a recognized university including graduates of medicine in allopathy, homeopathy, ayurveda, unani, dentistry, paramedical sciences, physiotherapy, or allied health sciences.
Pre-requisitesThe course is divided into 2 study modules each having an assessment. Both these assessments are online and objective.
The candidate is required to complete all internal assessment tests successfully. Final examination will be conducted online at the end of the course. Successful candidates will be awarded certificate by Apollo Hospitals Educational and Research Foundation and Medvarsity.
The student will be considered as passed only if he/she secures at least 50% each in the internal assessment test and the final test.
What you need to bringNA"
Key TakeawaysProvide individuals/students/professionals/ from tourism, pharmacy, medical, nursing, life sciences and other allied areas a basic to advanced level of understanding of medical tourism industry.
To prepare and train qualified and efficient candidates in different aspects of medical tourism like hospital treatment, travel management, accommodation booking, sight seeing and medical packaging services.
To develop better systems for effective delivery of medical tourism services and to tackle the issues and challenges of the tourism industry.
To train the candidate in understanding the concepts of medical tourism marketing and hospitality services.