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Google Analytics Training

Online Instructor led Course

Platform: skype


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About the Course

Google Analytics Basics & Advanced

Topics Covered

Part 1: Setup and Configuration
Account Setup
Account Views and Profiles
Webmaster Tools Setup
Google Adwords Integration

Part 2: Conversions and Goals
Conversions Overview
Setup Goals
Setup Eccommerce Goals and Funnels
Understanding Multichannel Funnels
Custom Reports

Part 3: Acquisition - Traffic Analysis
Traffic Analysis Overview
Segmenting Your Traffic
Multi Channel Funnel - Unique Traffic Goals
Key Performance Indicators - KPI's
Bounce Rate - Deeper Dive
Visit Duration - Deeper Dive
Social Media Analysis
Search Engine Optimization and Webmaster Tools

Part 4: Behaviour and Content Analysis
Content Analysis Overview
Google Adwords Landing Analysis
Campaign Tracking - Custom Channels
Behaviour Tab Overview
Landing Page Analysis
Content Navigation and Your Best Funnel
In-Page Analytics �¢?? What are your Hot Links

Part 5: Automation and Systematization
Automation Overview
Intelligence Events
Custom Alerts
Scheduled Emails
Custom Dashboards
Custom Reports
Automation Full Circle

Part 6: Mobile and Technology
Mobile and Technology Overview
Website Speed

Other Main topics - 12 advanced segments, 5 wonderful web analytics reports, multi channel funnel anaytics,

Case Studies: (JS Errors, error 0], scroll tracking events, 404 errors etc)

If you want specific thing will teach you!

Who should attend

Enhance Your Skill


Basic Internet Knowledge

What you need to bring


Key Takeaways

Google Analytics
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About the Trainer

Mayank Tyagi picture
3 years experience in online marketing
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Course Id: 19472