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S R Nagar, Hyderabad

Course ID: 10110

S R Nagar, Hyderabad

Venkata Ramana Rolla picture
Venkata Ramana Rolla
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Date and Time

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Venkata Ramana Rolla picture
Venkata Ramana Rolla

B.E (civil

About Venkata Ramana Rolla

SEO Specialist with more exposure and professional approach,freelance writer for international clients,customer care executive with dell
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About the Course

classes will commenced according to fast track and normal track that depends upon the trainee fast track will be daily 4 hours and for normal track it will be for 2 hours.week end classes are also available accordance with trainees.

Topics Covered

Digital Marketing and SEO Basics
• What is Digital Marketing?
• Importance of Internet Marketing
• Types of Internet Marketing Methods
• How the search engine works?
• Google Search Architecture and Ranking methodology
• Search algorithm updates
• Understanding the SERP and Search Operators
• Latest Updates (Panda & Penguin update)
• Bing and Yahoo Search
SEO Analysis and Initial Planning
• Business Analysis
• Website SEO Audit
• SWOT Analysis of site
Keywords Research and Analysis
Introduction to Keyword Research
• Types of Keywords
• Keyword Research Methodology
• Keywords Analysis Tools
• Competition Analysis
• Finding the best keywords for project.
• Localized Keywords Research

SEO On page Process
• Basics of Website Designing / Development (Basics of HTML / CSS / JS)
• Usability and User Experience in website
• HTML Validation using W3C
• Google SEO Guidelines
• Importance of Domain Names and EMD Update
• Website Structure and Navigation Optimization
• Filename and Folder structures
• Title Tag Optimization
• Meta Tags Optimization
• Headers Optimization
• SEO Content Writing
• Anchor Links Optimization
• Internal Link Strategy
• Image Tag Optimization
• Page Speed Optimization Tool
• Footer Optimization
• Creating HTML and XML sitemaps
• URL Redirecting Techniques (Non WWW to WWW, 301, 302)
• Custom Error Pages
• Robot.txt and Blocking URLS in GWT
• Black hat SEO Techniques
Google Webmasters Tools
? Adding a Site and Verification Process
• Configuration
• Health
• Optimization
• Traffic
Dynamic Site Optimization Techniques
Off Page Optimization Techniques
• Introduction to Offsite Optimization
• Submission to search engines
• Linking Building Methodology
• Types of Linking Methods (One Way, Two Way and Three Way Links)
• Links Checking Tools
• Directory Submissions for SEO
• Social Bookmarking
• Local Business Listing (Local SEO)
• Classifieds Posting
• Forum Signatures and Blog Comments
• Using Blogs for SEO
• Press Release Submission
• Article Submissions

Reports and Management
Additional Useful Topics
Affiliate Marketing Basics
Google Adsense Training
Live SEO Project
All the concepts will be implemented in live SEO Project

Who should attend

who were willing to learn sincerely


can also join just with basics of computer

What you need to bring

running notes

Key Takeaways

100% accurate knowledge along with placement assistance


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