Advance Certification Course in Mobile Marketing

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Chandkheda Society Area, Gandhinagar

Course ID: 26473

Chandkheda Society Area, Gandhinagar

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Saurabh Pandey picture
Saurabh Pandey

Digital Marketer

7 Years of Experience

About Saurabh Pandey

Let me introduce myself as Saurabh Pandey, Digital Marketing Trainer based in Ahmedabad. With more than 8 years of experience in the field of Digital Marketing , I along with my team have designed and developed a Specialized Training Programme on Digital Marketing.
Digital Marketing being the most potential marketing tool in today's digital age, this Specialized Training Program is designed for candidates who want to gain the skills necessary while working with various organisations, for those responsible for developing or implementing an organisation's online marketing strategy, including senior management , marketing managers, marketing executives,small business owners, and anyone who would like to pursue a career in digital marketing shall certainly add credentials to their resume. This also creates an opportunity for the candidates to be the preferred human resource for various organisations, for future entrepreneurs to utilize digital marketing knowledge as one of the most effective resource and most importantly, to be one of the few with such an expertise.
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About the Course

In this course, you will be introduced to the growing importance of mobile and mobile advertising. You will gain an overview of advertising on mobile devices including search, display, and video Google mobile ad formats. You will learn about mobile strategies, mobile advertising best practices and optimizing your website for mobile. Upon completing the course you should be able to create and structure your account for a specific mobile advertising campaign in Adwords and be able to report and optimize the campaign.

Topics Covered

Mobile Landscapes
Mobile Ads, Device & Sites
Ad format
Campiagn Setup
Analytics
Integrating with Google Anayltics
Best Practises
Optimizing Campaign
Best Practises

Who should attend

Any Graduate

Pre-requisites

Should have fundamental knowledge of online advertising

What you need to bring

Laptop

Key Takeaways

Understand the mobile marketing landscape
can set up own campaign

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