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108th Social Media Workshop in Delhi

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Rangpuri, Delhi

Course ID: 4451

Rangpuri, Delhi

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Date and Time

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Kapil Nakra

Graduate From IIT Delhi

About Kapil Nakra

Kapil Nakra is a first generation Serial Entrepreneur. He is a Co-founder of Digital Vidya, India’s premier Digital Marketing training company. As a pioneer of Digital Marketing in India, Kapil has grown along with the Internet Industry as a User, a Service Provider and now as an Educator.

He started his entrepreneurial journey in 2000 when he started his 1st venture, Whizlabs Software. At Whizlabs, he pioneered the efforts in building online market for Whizlabs’ assessment solutions for enterprises, and helped Whizlabs acquire over 100 Enterprise Customers including blue chip accounts such as Cisco purely using Digital Marketing. Whizlabs won the 'Most Innovative Indian IT Company' award from NASSCOM in 2004.

Kapil is known for his simplistic and inquisitive leading style, which motivates people to think out-of-the-box. It goes without that saying that Kapil has a deep passion for Entrepreneurship and Digital Marketing. He is a regular speaker at various Digital Marketing conferences and his previous speaking engagements include speaking at SearchCamp and OMCAR.
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About the Course

Doing Social Media is no more an option today. What matters is how you do it! If you are looking at leveraging Social Media for Brand Promotion, Lead Generation and Customer Acquisition, you may not want to miss this case-study driven, hands-on workshop. Over 2000 professionals from 500+ brands across India, Singapore, Malaysia and Oman have already benefited through our 100+ workshops!

Topics Covered

Why Care About Social Media
Demystifying Community Building on Facebook
Creating Facebook Marketing Strategy
Live Community Building on Facebook & FB Ads
Twitter Exercises: Listen, Create & Engage
Creating Twitter Marketing Strategy
Leverage Linkedin for B2B Lead Generation & Personal Branding
Measuring ROI of Social Media
Discussion on other Social Media channels (e.g. SlideShare, Pinterest, Google+)

Who should attend

Sales and Business Development Professionals
Advertising & Marketing Professionals
Brand Managers and Media Planners
Digital Marketing (SEO, PPC, Social Media) Professionals
Web Strategists
Product Managers
CRM Professionals
Management Students


Account on LinkedIn, Facebook and Twitter. If you are not an active user - start using them actively for atleast 1 week before your workshop.

What you need to bring

Please ensure that you carry your laptop to the Social Media workshop your attend. All the Facebook communites launched during the workshop as part of exercise will be done for training purpose only and will remain properties of Digital Vidya.

Key Takeaways

Why should every business care about Social Media?
Insights into how other Businesses are Succeeding (as well failing) using Social Media
How to develop and execute a successful Social Media Marketing Strategy?
Why, what and how of leveraging various Social Media Channels (Facebook including FB Ads, LinkedIn, Twitter)
How can you measure ROI of your Social Media Marketing campaigns?
Insights about latest Social Media Channels (e.g. Pinterest, Google+) and Trends (e.g. Mobile Apps)
Social Media Marketing Tools (across various channels) to move rapidly and profitably against Competition


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